Originally posted on American Speaker:

You don’t have to be a professional comedian or have a staff of writers to make an audience laugh, although that certainly helped Jimmy Kimmel and President Obama during this year’s White House Correspondents’ Association dinner last Saturday. The pair kept the audience laughing for nearly an hour by spinning jokes off topics in the news, from the Secret Service scandal to Kim Kardashian’s celebrity.

Here are some techniques you can apply to your presentations:

  1. Record the opening. Last year the president’s speech began with the song “I Am a Real American” while the images on screen included his birth certificate. This year’s performance began with a spoof about an open mic while he was off stage. When you record your opening, you can test it with colleagues and fine-tune it, so you are guaranteed to get a laugh, with no pressure on you for a few minutes to perform…

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Michael Bobo: Resurrected Dogs and Faith « LiturgicalCredo

Michael Bobo: Resurrected Dogs and Faith « LiturgicalCredo.

A simple way to stay in your customers’ minds

When I was a small-business owner, I used to ask:

How can I increase repeat sales in a competitive market?

When I was the business editor for a daily newspaper, I used to ask:

What makes some press releases more interesting than others?

My answers to those two questions are the services I provide in Basic Ink.

Contact Basic Ink today to find out how you can harness Facebook, Twitter, MySpace, Tumblr, and blogging programs to promote your business — all for low monthly rates.

Phase One: A blog and a social network

Your company needs an online presence that engages potential customers with your products and services through timely information — and you don’t have time to update it yourself.

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Stories about restaurants that use social networking sites to deliver coupons to their fans — and boost sales on slow days.

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What are your writing needs?

Do you need a press release?

Something as simple as a slogan?

Consultant for media relations?

Do you need a blog with regular updates?

Basic Ink can fulfill any or all of these services for you.

Now available for summer tutoring

The spring semester at Coastal Carolina Univeristy has ended.

I am now availabe to tutor middle-school, high-school, and undergraduate students.

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- Grammar and punctuation skills

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Opening Soon!

Basic Ink Editorial Services & Tutoring will be open for business soon.

We are finalizing our rate sheets, and we’re adding another service before we get started: a clipping service for executives, small business owners, nonprofit managers, and community leaders.

The clipping service is for anyone who doesn’t have time to go through hundreds of articles each day to find the industry-specific information they need. Basic Ink’s Editorial Services will provide morning email delivery of links to essential reading, along with key excerpts from the articles we send your way.

Check back soon for more information!